Write a short essay about a current campaign (make it as essay as possible because English is my second language)

Campaign Analysis ? Prepare an in-depth analysis of a current advertising campaign. The campaign has to be running currently — no historical campaigns.

Your paper should be 3-4 pages, double-spaced with 1-inch margins and cite at least three credible references. If you opt to do a presentation, it should be at least 15 minutes and have no less than 12 total slides including a reference slide.

The analysis should cover at a minimum the following:

  • Campaign information ? briefly describe the campaign, who is the ad agency behind the campaign, what media is used in the campaign (social, tv, radio, etc.)
  • Description of the product ? features, value, competitive advantage (what separates it from the competition)
  • Target market? based on what we know, describe the target market
  • Consumer behavior — what are the motivational factors used (needs/wants expressed), level of involvement (high or low involvement), possible influences used in the message
  • Communication messages ? what do the ads say about the product, what tone is used, what appeal (humor, sex, fear, etc.)
  • Ethical considerations — are there any concerns about the message or who the ads target?
  • Critique and recommendations ? what do you think is good/bad about the campaign, what would you recommend they change

Needs help with similar assignment?

We are available 24x7 to deliver the best services and assignment ready within 3-8hours? Order a custom-written, plagiarism-free paper

Get Answer Over WhatsApp Order Paper Now

Do you have an upcoming essay or assignment due?

All of our assignments are originally produced, unique, and free of plagiarism.

If yes Order Paper Now