the business strategy game

About: Final Individual Written Case Analysis

Each student is required to complete a written case analysis.

General Requirements

1. Format:

Original typed (double-spaced, one inch margins, maximum 12 point font) on 8 ½ x 11 paper.

Between 9 and 12 pages (excluding title page, table of contents, and appendices) following the format below.

Pages numbered beginning on the first page of text.

Stapled upper left without protective cover, binder, etc.

Identifiable by name only on title page.

Proofread and edited for typographical and grammatical errors.

Divided by SECTION HEADINGS (all caps and centered) and Sub-headings (underlined at left margin); no numbers or letters.

References should follow APA format.

2. Authorship:

Original work (reflecting your individual effort, not that of others); plagiarism will result in a failing grade for the assignment or course.

Outline

I. Current Status of the Organization(about 1 page)

A. Mission

B. Recent strategy(ies)

II. Internal Analysis(about 2 pages)

A. Strengths

B. Weaknesses

III. External Analysis(about 2 pages)

A. Opportunities

B. Threats

IV. Strategic Issues(about 1 page)

V. Strategic Planning(about 3 pages)

A. Long & Short-term goals.

B. Alternative Strategy #1

1. Major thrust (grand strategy/corporate level)

2. Specific implementation steps (functional level)

3. Advantages of this strategy

4. Weaknesses of this strategy.

C. Alternative Strategy #2

1. Major thrust (grand strategy/corporate level)

2. Specific implementation steps (functional level)

3. Advantages of this strategy

4. Weaknesses of this strategy.

VI. Conclusions and Recommendations(about 2 pages)

(Which strategy should be followed, and why.)

VII. References

VIII. Appendices (As required)

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