Refer to the “Discussion Questions” in Chapter 9, page 270. Answer questions 1, 7, and 10.
1. How would you define business intelligence? Do research on the Web to identify two recent real-world applications of BI that are of interest to you.
7. Identify at least four key performance indicators that could be used to define the current state of operations of a fast food restaurant. Sketch what a dashboard displaying those KPIs might look like.
10. Your non-profit organization wishes to increase the efficiency of its fund drive efforts. How might data mining help to increase the amount of donations with a decrease in volunteer effort?
write a 750-word paper, with a minimum of two references (APA format, double-spaced, 12-point font).
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