International Business Case Analysis

The case to be analyzed will be supplied.

• Written analysis
  • Discuss the challenges and/or important factors facing the company
  • Show evidence that you performed research on relevant topics (industry, company, product, country, market, competition, etc?) and understand the current situation (the cases are several years old)
  • Discuss two (2) possible alternatives to ?solve? the problem
  • Recommend a specific course of action and provide a convincing explanation as to why your actions will lead to success for the company (vague & general reasons will not convince me)
  • Do NOT merely repeat facts stated in the case. Demonstrate your critical thinking ability.
• Financial analysis
  • Use the knowledge and quantitative skills you acquired in your accounting, finance, economics, statistics, etc? courses
  • Use data and information to analyze the situation and support your recommendations
  • Use charts, graphs, tables, etc? to explain the situation and help others to understand your recommendations