Constructing Effective Business Messages
Weeks 3 through 5
Over the last three weeks of the course, you will complete a formal proposal for submittal to your current or prior employer or organization to recommend a new or improved service, product or operational process.
Proposal:
Your proposal can involve a new source of revenue which may relate to a product or service, or an operational improvement.
Company:
The proposal is for your current or prior employer. Military is considered an employer. If you do not have a meaningful employer relationship, choose an organization you have volunteered for or otherwise have been associated with.
For Week 3
Select a product or service for this assignment in which you believe your organization should either start to offer, or a way the company can improve operations. It is recommended that you choose your current or a past employer for this choice.
Create a Microsoft® Word analysis of 750 to 1,000 words. Your proposal must include all the following details:
- Describe the product or service, including its main characteristics, or the cost reduction opportunity. Include the responsible department and the institutional impact of the change.
- Explain why you believe this proposal is worthwhile?
- Your primary audience is the person in your organization who must approve of your new concept. Explain how you will establish credibility with this person.
- Provide a profile of other audience/s who will need to consider the proposal. Why are these audience/s important?
- How will you approach or communicate with each audience? Select an appropriate channel for delivering your message based on context, audience, and purpose. Explain why you selected the channel.
Please Follow APA Format
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