GMU International Business CUMI Experience with China Centric Strategy Case Study
Description 4. Evaluate CUMIs experience in China? What is CUMIs problem in China? Why do you think CUMI is not able to translate its Russian success to China? 5. How important is China to CUMI? Is the management right in thinking about China centric strategy? 6. What are CUMIs options in China? What would you […]
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