Minimum of 5 References ; Double-spaced ; Font 12 (APA not required, but citations yes). 200 words
Read Chapter 1 of the eBook for MKT 250.
Based on the reading and in-class discussions, answer the following questions
1. Research a company of your choice that is at least 75 years old.
a. How was the company founded? Who were the founders?
b.What goods and/or services did the company initially
provide? Why? Who was the target market?
c. How has the company evolved throughout its lifetime?
What new goods and/or services has it introduced to the
d. How would you describe the company?s overall
marketing strategy? Who are its competitors? How does
the company compare to the competition?
kenneth young essay , will be 3-5 pages in APA formats.
I already did the introduction so i want you to fixed and keep writing the eassy , see the details in the attached file please